About the Project
Dynamically developing since 2004, "Metālu Centrs" today holds a leading position in the market, thanks to the professionalism of its team and customer-oriented approach.
Our trusting partnership with the company, which began in 2011, has allowed us to successfully implement two web projects and continue our fruitful cooperation.
The new website developed for "Metālu Centrs" is not just a web resource, but a powerful tool for increasing sales. It combines a user-friendly interface, extensive functionality, and an attractive design, allowing customers to easily navigate the product range and quickly place orders.
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Our Objectives- To create a cutting-edge, user-friendly online platform for metal product sales.
- To integrate the website seamlessly with the Jumis warehouse management system.
- To enable a smooth online ordering process.
- To increase customer acquisition and order volume through effective search engine optimization.
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What have we achieved- Developed a user-friendly interface that ensures a comfortable user experience on the website.
- Implemented automatic synchronization with the warehouse management system, providing always up-to-date information on product availability on the site.
- Built our project on a reliable and scalable platform, MODX Revolution.
- Completed a comprehensive set of SEO optimization tasks, including semantic core collection, content optimization, and technical site optimization.
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ResultWe have developed a modern website tailored to user needs. Integration with the Jumis warehouse management system has automated the process of updating product availability data, ensuring maximum accuracy for our customers.
Through comprehensive SEO optimization, the site consistently ranks high in search results for target keywords, guaranteeing high traffic and conversion rates.
TASK IMPLEMENTATION
Initial planning and prototyping
Our new project began with a deep dive into the lessons learned from our previous website. By identifying areas for improvement, we crafted a robust project plan and chose MODX Revolution as our CMS.
An interactive prototype, designed in Axure RP, provided a clear vision of the user experience, ensuring alignment with the client's expectations before design commenced.
Design
We designed the website using Figma to create a user-friendly interface that reflects "Metālu Centrs" brand.
The responsive design ensures optimal viewing on all devices, making it easy for customers to find and select products.
Implementation details
Catalog and Menu Structure
With a wide range of metal products available, we've developed a sophisticated catalog structure to help customers easily find what they're looking for. The detailed categorization and intuitive navigation ensure that customers can effortlessly locate their desired products from anywhere on the site.
Product Page and Checkout
Every product page features a detailed overview, including specifications and real-time stock levels. For convenience, customers can easily sort products by availability. To ensure accurate orders, units of measurement are specific to each product, like meters for pipes and kilograms for sheets.
Custom Weight Calculator
To calculate the weight of metal products, we've developed a weight calculator on website. Simply input the type of metal and its dimensions, and the calculator will provide you with the total weight.
Result
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